Brand Protection
We take the intellectual property protection of third parties very serious.
Using a trademark in the path of a URL (e.g., “e.sg/brandname”) is generally not considered a trademark violation.
This is because the path after the slash is not typically viewed as indicating the source of the website or service, and is less likely to cause consumer confusion.
e.sg offers a simple blocking solution
However, if you own a trademark and would like to block this name from being registered we allow a matching brand name blocking service with a one time fee. The block is valid for the period that your trademark is valid.
Please provide us with your brand name and contact details on this form to proceed.